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Brandwatch is the world’s leading social intelligence company, with world-leading people at the heart of it. Brandwatch builds intelligent software solutions that meet the needs of over 1,200 forward-thinking businesses, including Unilever, Whirlpool, British Airways, Walmart and Dell.

Brandwatch has become a platform that gathers millions of online conversations every day and provides users with the tools to analyze them. This empowers brands and agencies to make smarter, data-driven business decisions. Brandwatch has developed a social listening and analytics offering, Brandwatch Analytics, and a social command center platform Brandwatch Vizia, which showcases real-time visualizations across enterprises.

In 2020, Brandwatch had over 1,200 customers including 30 of the Fortune 100 companies, and serves businesses across the globe, from FTSE100 companies to SMEs.

In 2021, Brandwatch was acquired by Cision.

About the founders/CEO:

Giles Palmer is the Founder and CEO of Brandwatch. A former employee of BSkyB, Giles founded Brandwatch which was launched in August 2007. Before Brandwatch, Giles worked as an accountant and as a project manager. He studied Theoretical Physics at Durham University. 

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