Founded in 2018, Sorare was created by football fans for football fans. Through blockchain digital collectibles and its global fantasy football, the company is on a mission to digitize the long-standing tradition of trading football cards amongst peers, and become 'the game within the game'.
Users, known in this case as 'Managers' can create lineups of 5 players, and enter them into different tournaments. Based on the players' performance in real life games, all lineups get ranked against one another in a leaderboard, and it's in this way that users can earn prizes. The player cards come in varying scarcities: Each football player has 1000 Limited, 100 Rare, 10 Super Rare, and a single Unique. Managers then compete against each other to collect on the Sorare Marketplace.
Sorare’s game has already attracted 700,000+ users, 200,000 of those active, with card sales of $200M since the beginning of 2021 alone. As of November 2021, more than 220 football clubs partner with Sorare, including top names such as Real Madrid and Paris Saint-Germain, and top players such as Mbappé, Lewandowski and Ronaldo.
About the founders/CEO:
Sorare was founded by Nicolas Julia and Adrien Montfort.
Nicolas graduated with an Msc in Management from Ecole de Management de Lyon in 2010, and began his career by working as a Senior Consultant at Eurogroup Consulting France, at which he worked for 4 years. He then co-founded La Javaness, a startup accelerator helping corporations and startups grow together, before working as VP Operations for Stratumn in 2016, the last position he help before founding Sorare.
Adrien earned a Master's degree in Telecommunications Engineering from Telecom SudParis and has since built up an impressive career history. After gaining experience working at ESA and Adise, he became a Design Engineer for Inivoo, where he worked for 4 and a half years. He then worked in various IT roles, at companies such as IDOL, PAYMIUM and GGFactor, before working with Nicolas at Startum, where he worked first as Chief Software Architect and then as VP Engineering.