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Upvest provides the first pan-European Investment API enabling businesses to offer investment experiences such as wealth or brokerage products in their applications. 
Using the full-stack solution (incl. tech, operations, licences), clients keep full control of the end user experience and can focus on their users and core product, while outsourcing complex technical and regulatory processes to Upvest.

The company, founded in 2017, is based in Berlin with 50+ FTEs. Its team is composed of Fintech entrepreneurs from Transferwise, Klarna, Raisin, FactSet, Finleap, McKinsey, Goldman Sachs and UBS. The company is backed by Earlybird, HV Holtzbrinck Ventures, Notion Capital, Partech, Speedinvest and ABN AMRO Ventures.

About the founders/CEO:

Martin Kassing is the Founder and CEO of Upvest - the Fintech company that provides the first pan-European Investment API. He is a tech entrepreneur with a strong background and experience in finance. Before founding Upvest in 2017, he worked 5 years as an investor at Avedon Capital Partners, investing in software companies across Europe. The private equity fund successfully raised €300 million+ and was partially sold to Goldman Sachs.

Martin stepped out of this path to found his first Fintech. As COO he led ShopCo, a browser extension enabling checkout on any website with just one click. The business expanded from Germany to the US to disrupt the way individuals buy products online, and was later acquired by Klarna.

Shortly after joining Finleap as CPO, Martin saw an opportunity to disrupt the financial market by enabling any business to offer great investment experiences and making investing as easy as spending money - thus, Upvest was born. With over 15 years of experience in Fintech and capital markets, Martin is now leading and shaping Upvest’s strategy and vision.

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